The hour, minute by minute
Arrival, warm-up, the session, the game, pick-up. A parent who can picture the hour is a parent who books it.
Football coaching website design in Suffolk
A parent choosing a coach wants four things in this order: what the hour contains, which squad their child is in, what it costs, and whether there is a place on Thursday.
Almost every children’s coaching site opens with a photograph of children in bibs and a contact form. That is a safeguarding question you did not need to have, and it answers none of the four things a parent came for.
Built, and live
Near Post Coaching
A parent choosing a coach wants four things: what the hour contains, which squad their child is in, what it costs, and whether there is a place on Thursday. The page answers those in that order, and refuses the category default of children in bibs above a contact form — it is carried entirely by drawn pitch markings, numerals and type.
Near Post Coaching is a fictional business in an invented Suffolk town, built to the same standard as paid work and deployed to its own address. It is set to noindex so it can never compete with a real football coaching in search — everything indexable about it lives on this page instead.
The brief
What this website actually has to do
Age groups without a spreadsheet
School year, day, time and venue, laid out so the right line finds the reader rather than the other way round.
A price that includes everything
Per block, per term or per session — and whether kit, matches and cup weekends are inside that number.
No photographs of other people’s children
Consent for a website is a different thing from consent for a team sheet, and it expires. A site that never needed it never has to manage it.
The build
How this one does it
- Carried by drawing, not photography. Near Post is built out of pitch markings, numerals and type. There is not a single face on it, and it does not read as though something is missing.
- The squads are the structure. The page is organised the way a parent thinks — by year group — rather than by service.
- One page, finished. The archetype is a single page done properly. Splitting four answers across five pages makes them harder to find, not easier.
What one costs
Website, built and handed over, from £300. A website designed, built and handed to you outright. You own the site and the hosting account, and there is nothing to keep paying me. Later changes are £49 an hour, only when you ask for them, and there is a monthly option at £89 if you need software as well as a site.
Quotes are fixed and in writing before anything starts, and I show you the finished site on a development link before asking for a penny.
Want this for your football coaching?
Tell me what your business does and how people currently find you. I build it, show it to you finished, and hand you the accounts at the end — you own what you pay for.